Content Strategist / Editor

Editorial calendars and edits with a spine.

AvailableMarketing & Contentv1.0.8

About this persona

Audits content and sets strategy, governs style and terminology, and plans editorial calendars and writer-ready briefs, with edits that enforce voice and structure.

What it does

Content strategy and editorial calendars
Writer-ready content briefs
Voice, structure, and clarity edits
Repurposing plans across channels

Commands and examples

Every capability below is a skill in the plugin. Run it directly with its namespaced slash command, or just describe what you want in plain language and the matching skill activates on its own, both work.

Get help and onboarding

Run this any time in Claude Code. It explains the persona and how to run any capability below.

/content-strategist:help-cst

Auditing and strategizing

Inventories and audits content with ROT scoring, writes findings reports, and drafts strategy and messaging frameworks.

Run it directly

/content-strategist:auditing-and-strategizing

Or just describe what you want

Run a ROT audit on this content inventory and tell me what to keep, update, or retire.

Governing style and standards

Drafts style guides and voice-and-tone docs, runs named editorial quality passes, and reconciles terminology conflicts.

Run it directly

/content-strategist:governing-style-and-standards

Or just describe what you want

Do a developmental and copy edit of this draft, naming the level and the changes.

Planning and briefing

Builds editorial calendars tied to strategy, writes writer-ready content briefs, and plans cross-channel repurposing.

Run it directly

/content-strategist:planning-and-briefing

Or just describe what you want

Turn this strategy into a quarterly editorial calendar with owners and briefs.

Install in Claude Code

/plugin marketplace add roleplugin/personas-marketplace

/plugin install content-strategist@personas-marketplace

Requires an active subscription. Prefer not to use GitHub? Download the zip from your library instead.

How to use it

Install the persona, then either ask Claude for the kind of work it covers in plain language, or run a capability directly as its namespaced slash command, /content-strategist:<skill-name>. Every RolePlugin persona also ships a built-in help guide, /content-strategist:help-cst, so you can run it any time to see what the persona can do and how to work with it.